The transformation of the banking industry

As the banking industry enters a period of profound and probably difficult change, not only do the world's banks face a tidal wave of post-crisis regulatory initiatives and restructuring, they also face a widespread loss of public confidence. However, new pressures bring new ideas and new opportunities.<i>The transformation of the banking industry: a brave new world</i> is a collection of visionary articles from senior executives illustrating what lies ahead for the banking industry and how that industry is transforming in the light of the effects of the global financial crisis. Banks need to understand their customers, their markets, and their risk exposures more than ever.  <i>The transformation of the banking industry</i> is a must-read for anyone in the banking industry!